Speakers

Tom Wright

Director of Digital Student Life, University of Lincoln

Tom is an experienced digital marketing and communications professional working in the Higher Education sector with a particular interest in student collaboration and user-generated content. He recently set up the Student Life initiative at the University of Lincoln, which involves a team of students creating a variety of digital content for communications and marketing purposes on behalf of the University, whilst also enhancing their job prospects by giving them valuable work experience and material for their portfolios. He was previously Head of Digital Communications & Marketing at the University of Nottingham and has also worked for a variety of other organisations including the NHS, Rolls-Royce and the marketing agency Euro RSCG (now called Havas).

Twitter: @tomright

Amanda Coleman

Head of Corporate Communications, Greater Manchester Police

Amanda has more than 25 years’ experience both as a journalist and in communication roles. For almost 20 years she has worked in senior communication roles within the police service and is currently responsible for Corporate Communications at Greater Manchester Police.

Initially, Amanda worked on local newspapers throughout the North West of England before moving into public relations working for a number of public sector organisations.

She has led the communication team at Greater Manchester Police during some challenging times including the Manchester Arena terrorist attack in May 2017, the murder of two police officers in 2012, August 2011 riots, death of the former Chief Constable and numerous counter terrorism investigations.

Amanda was chair of the national Association of Police Communicators (APComm) from January 2013 to December 2017.

In 2017 Amanda became a Fellow of both the Public Relations and Communications Association (PRCA) and Chartered Institute of Public Relations (CIPR). Amanda is currently vice-chair of the PRCA Council.

Twitter: @amandacomms

Alex Waddington

Head of Marketing for the Faculty of Business and Law, Manchester Metropolitan University

Alex has significant experience in communications, marketing, public relations and stakeholder engagement. A journalist by training, before coming to The University of Manchester he worked as a Press Officer with Greater Manchester Police. He’s also worked in media relations for the Yorkshire Dales National Park and, during short secondments, in the Civil Service and for Manchester Science Festival.

Twitter: @AWaddingComms

Emma Reynolds

Head of Communication, National Crime Agency

Emma is currently Head of Communications at the National Crime Agency (NCA), a complex organisation formed in 2013 from elements of several precursor bodies. It operates in nearly 70 countries worldwide. She started her career in the private sector in marketing for various cruise lines and travel brands. Five years at the Highways Agency in a variety of communications gave Emma her first experience of the operational civil service and England’s many motorways. In 2013 Emma was working at the Food Standards Agency as Head of Internal Communications and Communications Projects when the horsemeat crisis dominated the headlines for over a month.

Twitter: @NCA_EmmaR

Martin Carter

Social Media Manager, University of Leeds

Martin runs the University of Leeds’ social media channels. He’s responsible for planning, analysis and supporting the delivery of social media, and ensures that the output aligns with University strategy and meets the needs of audiences. Prior to working in higher education, Martin worked in the third sector. Martin ran communications on corporate partnerships at Comic Relief, and later spearheaded #GivingTuesday, the national day of giving, which broke the world record for the most amount of money donated to good causes in 24 hours. Martin has worked extensively in digital and social, with previous agency clients including ghd, Hilton Hotels, MTV, gsk, Hertz and Radley.

Twitter: @martinloves@universityleeds

Liam Charlton-Killen

Senior Communications Officer at Manchester City Council

Liam Charlton-Killen is a Senior Communications Officer at Manchester City Council, specialising in Social Media. Liam has been with the Communications Team since 2012 and during his time has lead and advised on a number of high profile local and regional campaigns with a strong emphasis on engaging hard-to-reach residents through digital media. Previously Liam set up and ran the Equestrian Social Media Awards, which went viral within the industry - resulting in top brands and riders from across the globe vying for the top spots. The awards received endorsements from a number of prominent industry figures, such as Pat Parelli, Clare Balding and Princess Hiya of Jordan.

Daniel Preston

Web & Social Analyst, University of Leeds

Daniel supports the University of Leeds’ digital channels by providing the tools and guidance needed to evaluate work effectively. He is responsible for maintaining our core digital performance monitoring tools and supports the university community in making the most out of these resources. Before joining the university Daniel has worked in control governance in one of the UK’s leading retail banks, playing a vital role in pioneering automated reporting technologies. Along with roles in advocacy, quality assurance and market research, he regularly challenges himself and others to consider organisational objectives and strategical alignment.

Twitter: @dvnpreston